TL;DR: DashThis is a solid dashboard tool for simple, automated marketing reports. But if you need more than data visualization—competitive intelligence, creative generation, or actionable AI insights—you're limited. Benly is built for teams who want to connect reporting to the full marketing workflow: discover winning ads, generate creatives, and track performance in one platform.
Why Teams Look for DashThis Alternatives
DashThis built its reputation on simplicity. The drag-and-drop interface, pre-built templates, and automated scheduling made marketing reports accessible to anyone. For agencies and teams needing quick, professional-looking dashboards, DashThis delivers on its promise.
But as marketing teams mature, they discover limitations:
- Dashboards are only half the picture: DashThis shows what happened but doesn't help you understand why or what to do next. You see metrics, not insights.
- No competitive intelligence: DashThis can't show you what competitors are running, which ads are winning in your category, or creative trends in your market.
- No creative production: Reporting tools tell you which ads performed—but you still need separate tools to create new ones. The gap between insight and action remains wide.
- Tool sprawl for serious marketers: Teams using DashThis typically also pay for ad spy tools, creative platforms, and advanced analytics—fragmenting workflows and budgets.
These aren't flaws in DashThis—it's simply a focused dashboard tool. But teams needing the full marketing intelligence stack find themselves managing multiple subscriptions and switching between disconnected platforms.
Benly as a DashThis Alternative
Benly approaches marketing intelligence differently: reporting is one capability within a complete platform. Instead of just visualizing data, Benly connects insights to action—showing not just what happened but what's working across your market and how to create more of it.
The practical difference: see a campaign underperforming in your dashboard, discover competitor ads outperforming yours, generate on-brand variations using AI, and track whether the new creatives improve results—without leaving the platform.
At-a-glance comparison
| Capability | DashThis | Benly |
|---|---|---|
| Marketing dashboards | Excellent with 34+ integrations | Full dashboards with AI insights |
| Automated reports | Scheduled with white-label | Scheduled with competitive insights |
| Competitive ad intelligence | Not available | 50M+ ads with AI search |
| AI creative generation | Not available | 100+ on-brand variations per brief |
| AI-powered recommendations | Not available | Natural language queries and insights |
| Starting price | $49/month | $99/month (all features included) |
Feature Comparison
Dashboard creation and reporting
DashThis shines here. The interface is genuinely user-friendly, with pre-built widgets, customizable templates, and a drag-and-drop builder that non-technical marketers appreciate. With 34+ native integrations, you can pull data from most marketing platforms and create professional reports in minutes.
Benly includes dashboard functionality but takes a different approach: AI-powered insights rather than just data visualization. Instead of configuring widgets, ask natural language questions: "Why did CPA increase last week?" or "Which creative themes are working best?" The platform surfaces insights rather than requiring you to build every visualization.
Bottom line: Choose DashThis if you need maximum customization for client-facing reports. Choose Benly if you want insights without manual configuration.
Competitive intelligence
DashThis does not include competitive intelligence. As a dashboard tool, it visualizes your data but cannot show what competitors are doing, which ads are winning in your category, or emerging creative trends.
Benly maintains a 50M+ ad database updated daily across Meta, TikTok, Google, and YouTube. Search using natural language: "DTC supplement brands targeting men 35-50" and discover exactly what's running. See competitor spend trends, identify winning creative patterns, and understand your market beyond your own data.
Bottom line: Choose DashThis if you only need to report on your own campaigns. Choose Benly if competitive intelligence is part of your marketing strategy.
Creative generation
DashThis is purely a reporting tool—no creative capabilities exist. After identifying underperforming campaigns in your dashboard, you need separate tools to create new ad variations.
Benly includes AI creative generation producing 100+ on-brand variations from any brief. More importantly: generate directly from insights. See that a competitor's ad format is outperforming yours, click to produce your brand's version. The loop from insight to action closes within one platform.
Bottom line: Choose DashThis if reporting is your only need. Choose Benly if you want to act on insights without switching tools.
Agency features and white-labeling
DashThis has strong agency features: white-label reports, custom branding, multi-client management, and client-specific dashboards. Agencies can deliver professional, branded reports to clients efficiently.
Benly matches these agency features while adding capabilities DashThis can't: competitive research for client pitches, AI creative generation for client campaigns, and cross-client pattern recognition. Agencies can offer more strategic value beyond reporting.
Bottom line: Choose DashThis if your agency only delivers reports. Choose Benly if you want to expand into creative strategy and competitive analysis.
Service and support
DashThis provides email and chat support with a helpful knowledge base. The tool's simplicity means most users can self-serve, and the team is known for responsive customer service.
Benly offers live chat, email support, and dedicated onboarding for Growth and Scale plans. Given the broader feature set, onboarding support helps teams maximize value across all capabilities.
Bottom line: Both provide solid support. DashThis is easier to self-serve; Benly offers more hands-on help for its broader platform.
Pricing Comparison
DashThis pricing
| Plan | Price | Includes |
|---|---|---|
| Individual | $49/month | 3 dashboards, basic integrations |
| Professional | $149/month | 10 dashboards, white-label, all integrations |
| Business | $289/month | 25 dashboards, priority support |
| Agency | $449/month | 50 dashboards, dedicated support |
Benly pricing
| Plan | Price | Includes |
|---|---|---|
| Starter | $99/month | Full platform: dashboards, 50M+ ads, AI generation, analytics |
| Growth | $249/month | Additional ad accounts, team features, priority support |
| Scale | $499/month | Unlimited accounts, white-label, dedicated CSM |
Total cost comparison
DashThis at $149/month (Professional) appears comparable to Benly at $99/month. But teams using DashThis for serious marketing typically also pay for:
| Tool | With DashThis | With Benly |
|---|---|---|
| Marketing dashboards | $149/month (DashThis) | Included |
| Ad spy database | $49-99/month (Minea, BigSpy) | Included |
| AI creative generation | $29-149/month (AdCreative.ai) | Included |
| Advanced analytics | $72-199/month (Supermetrics) | Included |
| Total | $299-596/month | $99/month |
Teams currently using DashThis alongside other marketing tools typically save $150-350/month by consolidating to Benly. The integrated workflow also eliminates time switching between disconnected platforms.
Who Should Stay with DashThis
DashThis remains the right choice for specific scenarios:
- Teams needing only dashboards: If reporting is your only requirement and you don't need competitive intel or creative tools, DashThis's focused approach is appropriate
- Agencies with simple reporting needs: If clients only want data visualization without strategic insights, DashThis delivers efficiently
- Non-marketing teams: DashThis's 34+ integrations span beyond marketing (SEO, social, web analytics)—useful for broader reporting needs
- Budget-conscious startups: At $49/month for basic plans, DashThis offers an affordable entry point
Ideal DashThis customer: A small agency or marketing team that needs clean, automated reports for stakeholders and has separate tools for competitive research and creative production.
Who Should Switch to Benly
Benly makes more sense when your workflow demands more than data visualization:
- Performance marketing teams: Who need to understand why campaigns perform, not just what the numbers are
- Agencies expanding services: Who want to offer competitive intelligence and creative strategy beyond just reporting
- Teams tired of tool sprawl: Who are managing 4-5 subscriptions for dashboards, ad spy, creative, and analytics
- Creative strategists: Who need insights connected to production—see what works, create more of it
- Growth teams at scaling brands: Who need competitive intelligence alongside their own campaign data
Ideal Benly customer: A marketing team or agency that needs to report on performance, understand the competitive landscape, and produce winning creative—without managing multiple disconnected tools.
Switching from DashThis
What transfers
- Dashboard configurations: Recreate in Benly or leverage AI-powered auto-insights
- Client structure: Multi-client organization maps to Benly's workspace system
- Report schedules: Set up equivalent automated reports with enhanced insights
What you gain
- Competitive ad database: 50M+ ads to discover winning patterns (new capability)
- AI creative generation: Produce ad variations from insights (new capability)
- Natural language analytics: Ask questions instead of configuring dashboards (new capability)
- Cross-platform intelligence: Understand market trends beyond your own data (new capability)
Migration support
Benly offers migration support for teams switching from DashThis:
- Onboarding call to understand your current reporting needs
- Help recreating essential dashboards in Benly's format
- Training on new capabilities (ad spy, AI generation, insights)
- Typically complete in 2-3 hours
- Run parallel for two weeks to validate before canceling DashThis
What Customers Say About Switching
Switched from DashThis
"DashThis gave us beautiful reports, but clients kept asking 'so what should we do?' Switching to Benly let us show them competitor ads, generate creative ideas, and back recommendations with data. We're seen as strategists now, not just report generators."— Agency Director, Performance Marketing Agency
"We were paying for DashThis, Minea, and AdCreative.ai separately. Benly replaced all three and actually does more. The AI insights save hours of manual analysis every week."— Head of Growth, DTC Fashion Brand
Results after switching
- Digital agency reduced tool costs from $450/month to $249/month
- E-commerce brand identified 3 winning creative patterns from competitors in first week
- Performance team cut reporting time from 8 hours/week to 2 hours/week with AI insights
Getting Started
Ready to explore Benly as a DashThis alternative? Start with a 7-day free trial:
- Full access to dashboards and reporting
- 50M+ ad database for competitive intelligence
- AI creative generation included
- Natural language analytics and insights
- No credit card required
The best way to evaluate: run your actual reporting workflow through both platforms. Create the same reports, then explore what's possible when you add competitive intelligence and AI generation to the mix. Most teams find the difference immediately apparent.
